Vidant CEO appoints Floyd as president of Vidant Medical Center | Eastern North Carolina Now

For Immediate Release:

    GREENVILLE, NC     Today, David Herman, MD, president and CEO of Vidant Health, announced the appointment of Brian Floyd as president of Vidant Medical Center in Greenville, NC, effective October 1, 2014. Floyd currently serves as the executive vice-president of the medical center where he is responsible for daily operations and the delivery of safe, quality patient care.

    "Brian brings a wealth of experience in leadership at Vidant Medical Center and has an established record of high performance," said Dr. Herman. "He has developed a strong and capable team to support him to continue to move the organization forward. He is uniquely qualified for this role."

    Floyd has more than 20 years of health care experience in the hospital and academic setting and has been with Vidant Health for nine years. He has previously served as vice president and executive director of the East Carolina Heart Institute at Vidant Medical Center. He holds an undergraduate degree in nursing and a master's degree in business administration from UNC-Chapel Hill. Floyd is a member of the American College of Healthcare Executives. He also serves on numerous civic and community organizations. Floyd is married and has three children.

    Just last month, current VMC President Steve Lawler announced plans to retire in two years. With the appointment of Floyd as president, Lawler will transition into a president emeritus role and market leader for Vidant Health which will include Vidant Medical Center and several other community hospitals. In addition, Mr. Lawler will support several key Vidant Health corporate initiatives.

    "Steve is a great asset to our team," said Herman. "I have no doubt we will continue to benefit from Steve's experience and expertise during the coming months. I look forward to working with Steve, as we continue to provide the best-possible access, experience and outcomes for the patients and families we serve."

    Contact: Beth Anne Atkins, Vidant Health Strategic Development, (252) 744-3891,

    Vidant Health, a mission-driven, not-for-profit corporation, owns, leases or has a majority membership interest in nine eastern North Carolina hospitals and has a management agreement with one other. The health system includes Albemarle Health, Vidant Beaufort Hospital, Vidant Bertie Hospital, Vidant Chowan Hospital, Vidant Duplin Hospital, Vidant Edgecombe Hospital, The Outer Banks Hospital, Vidant Medical Center, Vidant Pungo Hospital, Vidant Roanoke-Chowan Hospital, Vidant Home Health and Hospice, Vidant Wellness Centers, Vidant Medical Group and is affiliated with the Brody School of Medicine at East Carolina University. On the web at
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