Coke reassessing its "woke" agenda | Beaufort County Now | Time to get back to the core business

Coronavirus Disease 2019 (COVID-19)

Coke reassessing its "woke" agenda

Warner Todd Huston, writing at TheLID.com reports:

Perhaps proving the saying, “go woke, go broke,” Coke has canned its initial plans to push a heavy, left-wing social agenda with its products and company culture. The pause on the social agenda came right after Coke’s former general counsel Bradley Gayton, abruptly resigned last month after less than a year at his job.

There are some internal sources that say some worried that Gayton’s social media agenda would violate Title VII of the Civil Rights Act of 1964, which maintains that employers can’t treat people differently based on their race.

Coke executives are now reassessing the social justice plans.

“When there is a leadership change, it takes time for the new leader to review the current status of the team, organization and initiatives,” said Coke spokesman Scott Leith. “Monica is fully committed to the notions of equity and diversity in the legal profession, and we fully expect she will take the time necessary to thoughtfully review any plans going forward.”

One of Gayton’s eyebrow-raising ideas was to have Coke penalize or even cut ties with law firms that don’t meet his diversity ideals. Gayton’s plan would have forced law firms that wanted to do Business with Coke to have at least 30 percent of its lawyers be black.

“The hard truth is that our profession is not treating the issue of diversity and inclusion as a business imperative,” Gayton exclaimed in January. “We have a crisis on our hands and we need to commit ourselves to specific actions that will accelerate the diversity of the legal profession.”

Gayton’s plan though raised concerns that Coke’s actions were actually illegal.

In light of Gayton’s resignation, Coke announced that it is “taking a pause for now” on his announced social plans.

The /New York Post added:

It’s hardly Coke’s first stab at being woke.

In February, employees were urged to be “less white” as part of the company’s alleged diversity training. The “Confronting Racism” course in question was offered by LinkedIn Education and allegedly utilized by the soft-drink titan.
see also

Coca-Cola slammed for diversity training that urged workers to be ‘less white’

“In the U.S. and other Western nations, white people are socialized to feel that they are inherently superior because they are white,” reads one of the slides, allegedly sent from an “internal whistleblower” and posted on Twitter by YouTube commentator Karlyn Borysenko.

Another slide suggests “try to be less white” with tips including “be less oppressive,” “listen,” “believe” and “break with white solidarity.” The tweet that shared images of the course went viral.

Perhaps Coke is finally starting to “get” that going woke isn’t the best plan after all.

 


Go Back




Comment

( May 23rd, 2021 @ 8:58 pm )
 
Coke's left wing politics make me sick to my stomach, and Pepsi is almost as bad, though not quite. I have rediscovered Royal Crown Cola. You can buy RC at the Piggly Wiggly chain.



Paul Ryan keeps moving left, now backs Kinzinger Editorials, Beaufort Observer, Op-Ed & Politics Australian defense chief bans ''woke'' events in military


HbAD0

Latest Op-Ed & Politics

Often times in politics, we hear phrases which sound simple and unassuming, but we later find that there is far more behind those words than what we know.
Experts say North Carolina will be on the vanguard of emerging technologies in the insurance and financial products sector if a bill that has passed both chambers of the General Assembly becomes law.
Dan McLaughlin of National Review Online ponders Vice President Kamala Harris’ approach to her role as the Biden administration’s point person on the Southern border.
Updated forecast confirms historic opportunity to meet the needs of North Carolina communities and ensure a shared recovery from the pandemic
Helen Raleigh writes at National Review Online about an aspect of “clean” energy that its advocates try to hide.

HbAD1

One customer caused the major internet outage that made several well-known websites crash earlier this week, according to the cloud service at the root of the problem.
Many people have resisted getting what has been described as "The Vaccine Shot".
Emily Brooks of the Washington Examiner highlights a new national Republican effort to promote South Carolina’s Sen. Tim Scott.
Governor Roy Cooper signed the following bills into law today: Senate Bill 248 & 2 others
We will offer this allotment of three with more to come; some old, most new, but all quite informative, and, moreover, necessary to understanding that in North Carolina, there is a wiser path to govern ourselves and our People.

HbAD2

The State Board of Elections invites public comment on an amendment to a permanent rule related to the arrangement of official ballots.

HbAD3

 
Back to Top